@article{oai:shizusan.repo.nii.ac.jp:00001973,
 author = {髙橋, 和子 and タカハシ, カズコ and 江間, 諒一 and エマ, リョウイチ and Takahashi, Kazuko and EMA , Ryoichi},
 issue = {1},
 journal = {スポーツと人間　静岡産業大学, Sports and human beings},
 month = {Sep},
 note = {The purpose of this study was to clarify how "Jubilo-Meshi" （the meaning of " Meshi" is meal in Japanese）, a product of the Health and Wellness Project, came into being and its ripple effects.
　The "Jubilo-Meshi" was a collaboration among Iwata City, Shizuoka Sangyo University, Shizuoka Prefectural College of Agriculture, Forestry, and Environmental Science, Jubilo IWATA, the Iwata Chamber of Commerce and Industry, and local businesses, aiming to improve local health and stimulate the economy through food and sports. The "Jubilo-Meshi" was born after one year of discussions starting in 2020. Research methods included organizing project meeting materials and conducting semi-structured interviews with relevant parties.
　The followings became clear（: 1）the social significance of disseminating "Jubilo-Meshi"（, 2）
improvement of local health and revitalization of the local economy（, 3）promotion of physical activity and food education（, 4）presentation of a role model for sustainable activities（, 5）branding of the university and promotion of research by students and faculty, and（6）induction of public awareness through information dissemination.
　The above results indicate that "Jubilo-Meshi" has become a fixture in Iwata City and has spread through the city in various ways, thanks to the fact that Iwata City has become Japan's No. 1 "sports town" image.},
 pages = {1--16},
 title = {産官学協働の健幸プロジェクト「ジュビロ飯」に関する一考察},
 volume = {7},
 year = {2022}
}